SEO migrations · Los Angeles
Redesign, replatform or rebrand without losing the rankings you spent years building.
30 minutes · No pitch, no proposal to chase
LA companies redesign often. A new brand, a new agency, a move from WordPress to Webflow or headless, or two sites merged after an acquisition. The site looks better, and within weeks a large share of organic traffic is gone. Recovering it can take months.
Almost all of that is preventable. The work has to happen before launch.
Same-domain redesigns, CMS changes (WordPress, Webflow, Shopify, headless), domain changes and rebrands, mergers and consolidations, moving blogs or docs into subfolders, and URL structure changes.
My team ran a migration protection sprint for 5WPR, covering pre-launch mapping and post-launch monitoring.
Most migrations I join already have a design or dev agency building the site. I act as the SEO reviewer alongside them, so the build team can move fast without breaking what ranks. I meet LA teams in person when I'm in town.
As early as possible, ideally while the new site architecture is being designed.
A small temporary dip is common. A large, lasting drop usually means something was missed.
The cheapest hour of a migration is the one spent before the architecture is signed off. Tell me the timeline and I'll tell you where the risk sits.
30 minutes · No pitch, no proposal to chase
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